WHA Creatives: Rolo Tanedo Jr—Photographer
Rolo was never into photography. Instead, he was into video games and shoes. He had a simple point and shoot and would take photographs of his shoe collection. It wasn’t until early 2007 that he finally decided to purchase his first DSLR. Since then, he would always bring his camera with his to work on his craft. In 2009, he finally decided to pursue photography as a career. And never had he imagined a hobby in photography would open so many opportunities.
Current Favorite Work-space: Peet’s Coffee in Capital One—101 Post Street, San Francisco.
Why and how did you get into photography?
Photography for me was always a hobby but I didn’t make the decision to pursue it as a career until late 2009/early 2010. As for why, I have many reasons but basically fact that when I or someone looks at the photograph, and they remember that moment, it feels like time has stopped for a bit. The memories I make whether it’s for family, friends or even clients and I know those memories will last a lifetime or even forever, are just something rewarding and that makes me happy. There’s a quote by Andy Warhol and he said “The best thing about a picture is that it never changes, even when the people in it do.” That to me is something I always go by in the world of photography because of how true the statement is.
How long have you been shooting and what gear do you shoot with?
I have been shooting with a lot of different cameras especially point and shoots, but I got my first DSLR in 2007 which was a Nikon D40. For film, I shoot with a Nikon N8008, Polaroid SX70, Polaroid Land Camera 100 & Polaroid Onestep. As for digital, I shoot with a Nikon D800. As far as how long I’ve been shooting I’ll say more close to or just over 10 years. Professionally about 4 to 5 years.
What was the moment when you decided to pursue this professionally?
It was a hobby before I started so when I was trying to become a nurse and a business major, I was unhappy. It wasn’t until 2009 I made the decision to finally do so.
What’s the toughest challenge you face as a photographer?
I believe that the toughest challenge as a photographer is trying something new that you don’t normally photograph. When I started out, I photographed mainly my lifestyle, street, and landscapes. I would always steer away from pretty much everything else photography related. I would always take pictures of my friends and family members but when it actually came to shooting actually people like clients, I would struggle because it wasn’t what I wanted to do so when I was asked, I would kindly deny. Knowing that I should of said yes, I didn’t because I was scared to try new things. Fast forward today, I now shoot weddings and I love photographing weddings and people in general.
Any photographer(s) you lookup to?
I’m very active on social media and look at a lot of online magazines and blogs that my choice of favorite photographers always change. It’s never one or even a few consistent photographers but in the wedding industry, it would probably be Jasmine Star. She gives many tips, tricks, and always has amazing photos. I have learned a lot because of her.
Are you working on any personal projects you’d like share?
Recently I just did my review on my Polaroid Land Camera and the images it produces. The trial and errors and the results and why I did it. In the description, there is a link to what started it.
You can find it here. http://www.dunksrnice.net/
What advice would you give a novice in the field?
It’s the same advice I have always given to anyone and everyone who wants to get into photography and that is to keep shooting. Keep shooting because the more you do, the more you figure out what you like to photograph and what you dislike. From there, you can narrow down to one or two things you like most about photography itself.
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’til next time,